Stellar Works

TC & Friends is delighted to be overseeing the artistic direction of Stellar Works, the Japanese-founded furniture brand with an international presence.

Tony Chambers with Stellar Works CEO, Daisuke Hironaka. Photograph: Taran Wilkhu

Since 2025, we have been working on brand strategy and creative direction, providing a renewed focus and design ethos tailored for the global hospitality sector. 

We’ve updated the brand’s visual identity affirming its East-meets-West philosophy, as well as its ongoing commitment to thoughtful design, lasting craftsmanship and the creation of harmonious spaces that inspire connection and reflection.

In March 2026, we travelled to the Stellar Works factory in Shanghai with photographer Matthew Donaldson to shoot the latest campaign. Photographing furniture is never easy, but with the great care and attention of many individuals we managed to capture a balance of ‘hero’ shots of collection pieces alongside more poetic close-ups to highlight fine design details and craftsmanship.

Stellar Works 2026 Campaign. Photographs: Matthew Donaldson

We wanted to champion the environment where these pieces are made, so the Stellar Works factory became the perfect backdrop for a portfolio of wide cinematic shots. The setting brought a sense of authenticity often missing in today’s AI-obsessed society. 

You’ll also notice that we introduced a horticultural thread through our shoot. There are strong comparisons between the craft of furniture making, the art of hospitality and the world of horticulture. As a gardener nurtures their flowers, plants, seeds and saplings, so too a furniture maker will treat their materials with similar love and respect. And of course, the best hospitality is all about thoughtfulness, care, meticulous attention to detail, and anticipating a guest’s needs before they are ever expressed.

Stellar Works at 3DD 2026. Photographs: Taran Wilkhu

Earlier this month we were in Copenhagen at 3daysofdesign for a second year with Stellar Works. This time for a showcase appropriately titled THOUGHT / FUL, which explored quiet luxury through a spatial experience that invited visitors to engage all five senses.