CURATION, CREATIVE DIRECTION
Leading Brazilian furniture producers, and preservationists of Brazilian modernism, Etel recruited TC & Friends to help project the brand’s international expansion. A key aspect of this was the curation and identity design of two important exhibitions. Women in Design showcased the female creators in the Etel family as well as celebrating their first non-Brazilian designer, Patricia Urquiola, into the fold. The second exhibition, Modern: Xingu to Brasilia, looked at the comparative work of modernist master Oscar Niemeyer and the zoomorphic accomplishments of the indigenous Xingu people.
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